Be instantly transported to the saffron fields of Kashmir.From the fields in Kashmir straight to your homes, Lion Saffron (aka Sher Chap Kesar), a 69 years old company, only provides you high quality of Kashmiri Saffron. A family owned company established in 1957, Lion Saffron operates with the singular goal of bringing the natural goodness of Kashmir directly to the people. We take the utmost care in providing you hygienically packaged, unprocessed, pure, natural saffron. Quality is the mark we want to leave on this world. But quality should not come at a heavy price! By eliminating middlemen and bringing you only natural saffron, we have ensured that you get high quality of saffron at the most economical price possible.Directions for Use: To extract the true flavour, aroma and colour of the saffron, soak the saffron threads for a minimum of 50 minutes in a hot liquid like water, milk, broth etc. Soak overnight and store the liquid in the refrigerator for optimum results. Use this liquid to add flavour to your dishes or for your face packs. Pre-soaking allows the flavour and the colour to disperse evenly into the dish, drink or the pack.